Blog of Sunshine Locksmith Team - Advertising

Why Did SuperPages Take So Long?

nospam@example.com (Gilles Deacur) — Mon, 18 Jan 2010 16:35:56 -0500

Gilles Deacur

We just had the Verizon / Idearc / SuperPages Yellow Pages rep visit last week for the upcoming St Petersburg / Clearwater / Beaches directories.

Why do the reps insist on meeting in person? Isn't this something that can be done online?

The rep took - no lie - an hour and a half to get the contract signed.

I've filled out paperwork for a mortgage faster than that. I've bought cars quicker. Why did it take so long?

I really don't like the idea of having to sit through a one and a half hour sales pitch. Maybe next year we'll just drop the book altogether.

Our Yellow Pages ads cost about $1500 per month. That generates about $500 to $600 in income (before the cost of materials too). So, technically, we're losing $900 to $1000 per month on advertising. Not much incentive there to sign a contract next year. I'm not sure what possessed us to sign this year. Maybe it was the high pressure sales guy.

Flyer Campaign

nospam@example.com (Gilles Deacur) — Mon, 18 Jan 2010 12:34:57 -0500

Gilles Deacur

We have finished distributing our flyers in the Bardmoor / Cross Bayou / Seminole / Pinellas Park area.

Remember, the deadbolt installation special is only running until February 28th.

Yes, you may have a deadbolt on your front door. The majority of doors we observed in the area did have a deadbolt on the front door. But, do you have a deadbolt on your side door, back door, or even the door inside your garage?

Statistically speaking, the majority of forced break-ins do not happen through the front door. A burglar will usually enter through the side or back door, or even get into the garage and enter the house through the garage door. Any door without a deadbolt is your weakest link for a forced entry.

Call us today and schedule an installation. 727-216-7912

Flyer Campaign in and Around Bardmoor

nospam@example.com (Gilles Deacur) — Fri, 15 Jan 2010 14:00:38 -0500

Gilles Deacur

We are almost done our flyer campaign in the Bardmoor area. We printed 550 flyers for special distribution in Bardmoor and have distributed about 480 of them so far. Be on the lookout in the next few days for a flyer if you live in the area and have not yet received one.